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Cassie W.

Calme

Peer Counseling App for College Students

Overview

Calme is an app that helps university students with stress management through one-on-one counseling. Users are free to post their questions or concerns and consult with a trained professional in a private setting.

  • Team: Sean Kim, Dou Mao, Cassie Wang, Ally Wu
  • Roles: UX Designer / Lead Researcher
  • Date: Jan 2017 - May 2017
  • Tools: Sketch / Illustrators / InVision

Try out our interactive prototype below


Introduction

Background

According to 2013 National College Health Assessment, about one-third of U.S college students had difficulty functioning because of stress and almost half of them responded that they felt overwhelming anxiety during school years. Existing mental health services are underutilized. Therefore, an effective assistive technology for stressed college students is in high demand.

Research Questions

How can a technology effectively help college students manage stress?

Key Goals

Create an assistive technology that would easily and effectively help students to manage stress.


Discover

Observe

Through online surveys and user interviews, we wanted to understand how often and to what extent students felt stressed and how they dealt with it. To achieve this goal, our mission could be defined by three elements: one is understanding the common strategy that students use to destress. Second is knowing what concerns might rise when technology was involved in the process of helping students to feel better. Last is to understand what would be the better means for young generations to reach out for help when they needed help.

Surveys

Our goal for the survey was to understand what stressed students out and how they dealt with stress. Thus, we have created a survey focusing on people’s opinions on stress and health lifestyle along with background questions to help us understand more about our demographics. We also reached out to our friends from other universities across the to spread the survey so that we could have more diverse responses.

We created questionnaires using Google forms and sent out the questionnaire to college students, who were our intended target audiences, as well as those who could help to distribute the survey via emails and Facebook groups. We were able to get the data from different universities and colleges across the countries thanks to our friends.

- Survey questions and results -

We have received 142 responses in total. The data helped our in-person interviews designing process.

Interviews

The purpose of user interviews was to understand how students dealt with stress in depth. We conducted in-person interviews in places where participants would use technologies when they were stressed. It’s always helpful to simulate the scenario and let interviewees express their true feelings.

Goals: to find out when/where/what/how stressed college students interact with technologies.

- Brainstorm ideas -

Target Audiences

Stressed college students who have basic knowledge of using technologies.

Biography of Participants

We recruited 5 participants aged from 18 to 24 through emails and postings. Of those participants, 2 were males and 3 were females.

Affinity Diagram

We created an affinity diagram using the data we collected from both surveys and interviews to find common patterns and themes across users. This helped us to form our personas.

- Affinity diagram -
Personas

Goal: to create reliable and realistic representations of the key audience segments for reference.

Primary

- Primary user -

Secondary

- Secondary user -

Research

Competitor Analysis

There are many ways to relieve stress. Exercises, talking with people, venting emotions, or even a nice dinner can do the trick. In this project, we focused on the emotional support and its role in stress management. To better understand areas of opportunities for stress management technologies, I conducted a competitor analysis on different applications and services.

Chat

Some existing applications, such as Kindly, Thrive, and Let’s Talk, allow stressed individuals to talk to a professional counselor directly for helps. This feature is useful in a way that the information is coming from a credible source. Also, some users could get reference on how to deal with stress. But these apps cannot help everyone to manage their stress since everyone stresses about different issues.

Vent

Other applications, such as YikYak, Vent, and Whisper, allow users vent out their emotions anonymously. This feature gives users more privacy and freedom to express themselves. While users feel comfortable relieving their stress via a free-to-say-anything channel, the words in the app could sometimes get aggressive and it turn hurt other users.

- Competitor analysis chart -

Problem Identification

Combing the data we gathered from user research and market research, we were able to identify pain points and findings that pushed our design process forward.

Identify Pain Points
  1. Users found it hard to talk to adults about their concerns and questions regarding school, relationship, finance, or life in general.
  2. Self-help techniques were the most effective way to manage stress. But many people were not aware of it or did not know how to self-help.
  3. Many on-campus resources (run by students) are under-utilized due to lack of marketing and students’ understanding of the service.
  4. Current mobile applications are not able to give precise instructions and feedback on how to relieve stress given a specific situation.
Key Findings
  • Users have the need of managing stress.
  • Many of them didn’t know how to manage stress or were not aware of how stressful they were.
  • Users would mostly like to open up to people who were in a similar environment (in this case, students).
  • Any form of communications is vital to stress relief.

  • Design Ideation

    Brainstorm
    - Storyboard & Paper prototype -

    After the brainstorm session, we came up with the idea of creating a school-location-based applications for students to vent/speak out their problems anonymously as well as receive help from fellow students. By making it a school-location-based application, it will ensure that all users are students currently enrolled in the same university. This would make feeling empathy for other easier because of the similar hardship that only students at the same university would understands.

    On the Road

    Iteration: Round 1
    - Vent & Rant ver.1 -
    Main features
    1. Anonymous posting (vent or question)
    2. Search and filter relevant posts that are similar to user’s situations
    3. Ability to provide solutions/feedback and help fellow users
    4. Bookmark helpful/relatable posts written by others

    User Testing & Evaluation Interviews

    We conducted a brief user testing and another round of user interviews to study users’ preferences on venting or chatting to relieve stress.

    In addition, to better understand our users, we consulted with the university’s health center and mental health services (EARS - Empathy, Assistance, and Referral Services) since they have the most experiences with students who fit our primary personas.

    Some key insights we learned are:

    Users

    1. Most users cared more about their own issues than browsing through others’. Seeing other stressed people’s posts would also stress them even more.
    2. Most users were looking for solutions to the stress problems. Venting out their feelings would only help them feel better temporarily, but not help them find a solution. Thus, chatting with a consultant would be more effective than venting to relieve stress.
    3. Solutions provided by a non-professional individual would potentially do more harm than good.
    4. Anonymity was the most important feature to stressed people. Some target audiences said that they were reluctant to go to mental health center to chat with consultants because they did not want to reveal themselves.
    5. Many users thought with their busy schedules, chatting with a consultant would be too much of a commitment. So they chose not to go.

    Professionals

    1. Most users prefer a private setting when it comes down to personal mental health problems.
    2. Users usually expect a quick enough response and would get frustrated if the responsiveness is low because it makes them feel uncared for or that they’re not receiving the attention/support they need.
    3. Records of chat histories are removed and previous cases are never used for references for similar cases as a way to preserve the privacy concerns for the users.

    The feedback we got made us rethink our approach to the problem. Instead of creating a feature that might be rarely used by users, we were forced to think of a way to incorporate a more private and personal channel to help with users’ stress management.

    Based on the findings, we created our second iteration.

    Iteration: Round 2

    During this version, we introduced the concept of “Calmee”, the users, and “Calmer”, the EARS student counselors.

    Calmee & Calmer

    This feature allows users to choose whom to talk to. They can either get help from a trained counselor or from a larger sample of people who might have undergone similar situations

    - Introduction of Calmee & Calmer -

    Removal of “Vent” and “Question” tab at the top to create one smooth scroll action

    During our testing session, some users expressed their concerns of not knowing what tab they were under and what if the post was both a vent and a questions

    Instead, we added tags (a vent, a question, or both) on the upper left corner of each post

    - Tags instead of two tabs -

    Options to strictly post to public or to the Calmers for help

    This feature allows users to choose whom to talk to. They can either get help from a trained counselor or from a larger sample of people who might have undergone similar situations

    - Post directly to public or Calmers -

    Direct Messaging between users and counselors

    Introduced direct messaging for each post to encourage more one-on-one and interpersonal personal between users who were seeking for help and who were helping.

    Both users and Calmers were able to reply to a post through direct message. Yet only calmers could reply to a post if it was directly posted to calmers

    - Direct messaging system -

    User Testing & Evaluation Interviews

    - User trying out Calme -

    For this iteration, we conducted another round of user testing with both students and EARS counselors and interviewed our users to evaluate our design as we were trying to develop our applications through multiple iterations. We wanted to make sure the changes we made actually brought users closer to their goals/needs that was initially requested.

    After our testing and review sessions with our users and student counselors, we figured there were a few usability hiccups throughout our application.


    Final Design

    Based on the previous feedback and testing results, we made a final round of iteration.

    Calmee - User Side

    Feature hightlights

    1. A true one-on-one platform

      After removing the community feature, the content of what users have posted are only accessible to the users themselves and the counselors who would be helping them.

    2. Ability to start/end a conversation

      A conversation would be automatically initiated as users post something new. A pop-up prompt would let the users how long it usually take to get a response from a counselor.

    - Calme: Calmee side final design -
    Calmer - Counselor Side

    Feature hightlights

    1. Certified counselors verification

      To ensure all calmers (counselors) are certified EARS counselors, we made sure to require photo evidence of the certificate they received upon the completion of their trainings when registering to be a counselor on the application.

    2. Auto-deletion of a terminated conversation

      Once a conversation is ended by a calmee, to respect the regular users’ privacy, it would be deleted from calmer’s chat history. This would replicate the idea of “what’s said in the room, stays in the room” because there would be no lingering evidence from past conversations.

    - Calme: Calmee side final design -

    We also made sure to limit the number of tabs to the minimum for in our navigation bar to only have the main functions of the applications:

    • The three for Calmees are: newsfeed, post, and direct messages
      • Goals: to post their questions and thoughts, have a log of their past posts, and view/continue the conversations they have starts.
    • The two for Calmers are: newsfeed, and direct messages
      • Goals: to view the posts coming in from Calmees, and reply to them as promptly as possible.

    Future of Calme

    Limitations

    Upon completing our final design, we realized there were still many details that we have not thought of or needed reconsidered.

    • We were not able to figure out a way to limit one conversation to one counselor at a time to avoid repetitive responses.
    • Currently users were not able to get response from counselors outside their working hours
    • There is always a possibility that some users might post disturbing contents
    Future Steps

    To make this mobile application better in the future, we would want to complete more iterations from user feedback and testing results. Some additional features we would consider are:

    • Introduce a system to monitor the contents users post without violating their privacies.
    • Provide counselors a chatting space within the application to interact with each other in case they are stuck in a situation where they’re not quite sure what they should with.
      • The idea comes from the in-person EARS counseling because there always two to three counselors in a room at a time speaking with the student seeking for help. Yet as for the application, this also presents the problem of violation of users’ privacy.
    • Include a survey section to the calmee’s user side in order to receive feedback on whether the application has been helpful in lessening their stress or not.

    Reflection

    The biggest challenge we encountered during this project is that we had a hard time figuring out what the core of our app was. Since the first iteration, our professor has questioned about the core of the app. Not the main feature, but the core. At that time, I didn’t quite understand what he meant. However, as we began to narrow down our topic, we realized we were trying to solve a huge problem with one app by putting many features together. As a result, a lot of the features we thought might be useful to users were actually unattended during user testings. When we limited our feature to posting and chatting with a counselor, the usability of the app arose. This made me realize that a good design is not about putting all possible solutions from user research into the product and expects users to find the one that suits them. On the contrary, a good design is about how a particular solution solves user's problems regardless of where they come from.

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